Within businesses, there is potential, or even a tendency, to stagnate. Operational models, workplace culture, and even products and services can each become repetitive or unimaginative without employees realising it’s happening. The pursuit of risk aversion and short-term success is beneficial for a business but, if they are not balanced with innovation and stimulation, they can ultimately leave a business feeling uninspired, a characteristic detrimental to workplace productivity and brand identity.
As such, it is crucially important that a business, alongside its targets and measured growth, consistently work with innovation in mind. Efficiency, growth, and industry-leading inspiration are each a product of creativity and scrutiny, where businesses will take time to rethink processes and decisions, helping them to reinvent themselves. If you are looking to bring this energy into your business, then here are four ways you can innovate.
It is quite easy for businesses to become entrenched in their responses to environmental changes. Leaders and managers are likely to have rules that are followed, keeping the business on a predetermined track. However, in a culture of change, one accelerated by technology and major social and health-related events, enforcing a rigid response structure is not always ideal.
By responding to occurrences and hurdles with flexibility, a business becomes more resilient and exciting. New practices can become established, those that benefit a business even more than old models.
Business leadership is an often explored area but one that seems most often to reside in a rigid and formal structure. For employees, this can be alienating, with staff members feeling unheard, despite their perspectives being valuable. In their online series, Learning From Leaders, People Group Services explored the channels of communication with industry leaders, discussing how dynamics had changed, especially with remote working.
The conversations and outcomes are clear. By giving employees a channel or platform whereby they can share their perspectives and ideas, a business is able to remain in tune with its employee team and even gain inspiration for innovation.
Micro Not Macro
Innovation is a word that conjures images of upheaval. However, this is not necessarily the case and many businesses find success in smaller forms of innovation. Such micro-revolutions can manifest in the form of schedule changes, and adjusting the timetable of employees. This is a common example that has led to increased productivity, with employees performing better when freed from an arbitrary schedule.
Look At The Data
It’s easy to become enraptured by an idea. However, true innovation is often less romantic than any lightbulb moment, instead of deriving from the analysis of data. By focusing on the trends and information described by customer feedback and engagement, or that of employees, a business can begin to make more informed decisions.
Changes that are made to reflect data are more likely to work, having their foundations laid by objective information. This is why retaining data and scrutinising it accordingly is important for a business, empowering them to be more informed on their impact and more appropriately guiding successful decision making.